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Selectabase Acquires Intellectual Property Assets of Everything-DM

We are pleased to announce that Selectabase has acquired intellectual property assets of Everything-DM. The acquisition included the corporate brands “Everything-DM” and “MarketingFile”, along with the respective domain names and
MarketingFile - Marketing to businesses

Marketing to businesses

Where it all began… B2B marketing established itself in the late 1970’s when B2B companies started to realise they can replicate the marketing material produced by consumer facing businesses –
MarketingFile - Data Protection: are you in the clear?

Tips when purchasing B2B data

Using a relevant, clean and well targeted marketing list is an asset for any company undertaking direct marketing activity for prospect customers. Ensuring you are using the right list for
MarketingFile - Marketing strategy week 2: Market Analysis

Depend on your append

We are all working and living in a rapidly changing environment, it’s a fact, and a very important fact to consider when carrying out customer or prospect marketing. The business
MarketingFile - Return to Sender

Designing Direct Mail

When it comes to designing your direct mail piece it can be broken down into three sections; copy, layout and images/colours. Getting to grips with all three can be a
MarketingFile - #hashtags

#hashtags

Nearly 12 years ago one man, Chris Messina, changed the Internet by asking a very simple question and he ended up creating one of the most ubiquitous things about Twitter.