Welcome to our blog, with top marketing tips and expert advice to help your business improve its direct marketing campaigns.
Writing effective marketing copy for your business is the same whether you are producing a direct ma [More]
Tags: advertising, B2B Marketing, B2C Marketing, content marketing, direct marketing, direct marketing channels, Email marketing, marketing messages, prospect marketing, copy writing
With the launch of the Content and Trends Census 2013 from the AOP, Association of Online Publishers [More]
Tags: Marketing lists, mailing lists, direct marketing, data, B2B, B2C, AOP, online advertising, prospect marketing, first party data, third party data