Where it all began....
B2B marketing established itself in the late 1970’s when B2B companies start [More]
Marketing to businesses
29. July 2014 16:13Customer knowledge is power
15. July 2014 14:03Customers drive all businesses, whether it’s in a B2B or B2C environment. Therefore knowing your cus [More]
B2B Marketing and Lead Generation
2. April 2014 16:01Lead generation: “The generation of consumer interest or inquiry into products or services of a busi [More]
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